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Resources

Guides for D2C brands running affiliate programs.

Practical, plain-English guides on affiliate programs, creator vetting and compliance.

Compliance

A disclosure checklist for affiliate links and free product

What creators must say, and how to check it before a post counts.

Read the guide
Affiliate

How to set affiliate commissions for a D2C brand

Margins, tracking windows and lock periods, without giving away your profit.

Read the guide
Strategy

How to brief a creator on your product

The facts, the claims to avoid and the one ask that matters.

Read the guide
3PL

How to choose a 3PL before you launch your program

What to compare: order formats, parcel limits and how tracking reaches you.

Coming soon
Tracking

Affiliate attribution for D2C: what to track and why

Links, codes and the gaps between them.

Coming soon
Recruiting

Where to find affiliates for a D2C brand

Creators, newsletters, communities and customers worth approaching first.

Coming soon
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